June 28, 2011, Paris: Jaeger-LeCoultre celebrates the 80th anniversary of the famous series of Reverso.
There are stories that deserve to be in memory forever: the history of a series of Reverso in Paris, is just one of them.
High Academy of Arts, Paris.
It is in this slightly symbolic structure, with its mix of timeless and contemporary art, Jaeger-LeCoultre has decided to celebrate the 80th anniversary of its iconic worship watches Reverso.
Reverso model- a fitting symbol for this time legend whose story began on March 4, 1931 in Paris ... That day was born a unique and ingenious invention: Reverso! Reverso for 80 wonderful years of history saw many aesthetic changes along with technical innovations, which served to decorate the master model of Jaeger-LeCoultre, worship time in the world. Achievings of Jaeger-LeCoultre in the production of the legendary Reverso watches were observed at the Academy of High Art on 28th June 2011. At the celebration were invited 800 dignitaries, including such VIP as Diane Kruger, Clive Owen, Catherine Deneuve, as well as Adrien Brody, Ines de la Fressanzh Julien Doré.
This unique celebration is highlighted not only for Reverso Swiss watchmaker Jaeger-LeCoultre, but also showed a lot of modifications for watches Jaeger-LeCoultre, as the creation of drawings on the face of well-known engravers, enameling and inlaid with precious stones. All of these unique opportunities to change the watches can satisfy the most exacting demands. Such kind of personalization is now available for all owners Reverso through the online service to change the presence of their watch! It was on the occasion of the 80th anniversary of the iconic Reverso watch by famous Swiss watch company Jaeger-LeCoultre once again pushes the boundaries of its own ingenuity, by running a unique program of personalization to create an ever more vivid masterpieces that are unique, based on the initiative of its clients and the skill of artists.
Thanks to the reversing movements, these highly individual watches can offer their owners the opportunity to share a secret or personally enjoy decorating the back cover of the watch model. Making a free imagination, inspired by the paintings that draws the imagination, it helps Internet service to personalize brand Jaeger-LeCoultre. Choosing the look, the client makes its own Reverso a unique timepiece that will be worn, offered as a gift or inherited.
Reverse side of the Reverso watch is the perfect place to display owner's secret desires, whether it's miniature portraits, precious sets of prints or simply symbolic pictures.
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