Thomas Bach and Nicolas Hayek Opened OMEGA Pavilion in the Olympic Park
A few days before the official start of the Olympic Games in Sochi 2014, OMEGA inaugurated a pavilion in the Olympic Park. The ceremony was attended by the head of Swatch Group Nicolas Hayek, the president of OMEGA Stephen Urquhart, president of the IOC Thomas Bach and the legendary swimmer Alexander Popov.
Stephen Urquhart, Thomas Bach, Nicolas Hayek and Alexander Popov opened Omega Pavilion
The guests toured the pavilion, visited the exhibition of the chronometer equipment and personally tested the bobsled simulator OMEGA.
Nicolas Hayek and Thomas Bach
Mr. Hayek greeted journalists and guests of the OMEGA pavilion, spoke about the long-term cooperation and contribution of the brand in the organization of the Olympic Games: "We are here for the sake of the athletes and sports. It is not about politics, but in the emotions that we get from the sport. We are proud to have the opportunity to participate in the creation of the Olympic Games - a grand show for the billions of people around the world."
Mr. Bach noted the special role of OMEGA, as an official timekeeper.
Nicolas Hayek, Thomas Bach and Alexander Popov
"Our collaboration is more than a sponsorship and more important than just timing. It is based primarily on the Olympic values and the desire to help athletes to participate in fair competition," - said Mr. Bach. "The IOC appreciates such cooperation."
Nicolas Hayek, Thomas Bach, Stephen Urquhart and Alexander Popov
In continuation of his words, Mr. Hayek gave Mr. Bach "the bell of the last lap", and the latter, in turn, presented the Sochi 2014 Olympic Torch to the Director of Swatch Group.
Nicolas Hayek, Thomas Bach and Stephen Urquhart
OMEGA pavilion
At the time of the Winter Olympic and Paralympic Games, a two-storey building, which grew in the Olympic Park as if by magic, become the seat of the brand OMEGA. The company organizes the territory of the pavilion a range of activities - for example, a demonstration of the watch manufacturing process and conversation with the audience in the format of "question and answer ", in the event will be attended by famous brand ambassadors.
Nicolas Hayek, Alexander Popov and Thomas Bach
The company invites athletes, fans and guests to visit the Olympics Pavilion OMEGA: “to ride” on an interactive simulator for bobsleigh track, to watch the work of watchmakers, to look into the boutique to see a collection of watches, just to spend time in a comfortable and stylish environment, learning at the same time something new about winter Olympic sports.
Nicolas Hayek and Thomas Bach
OMEGA Pavilion will start on February 8. Hours - 9 am to 1pm, in the opening and closing days of the Olympics - a special schedule.
Nicolas Hayek and Thomas Bach
Official site of Omega.
Press release
