Now Officine Panerai Refined Style and Technology is in Russian
July 16 Officine Panerai has launched a Russian-language version of its corporate website - www.panerai.com/ru/. Now a world of manufacture Officine Panerai, history of the brand, style, and unique technologies will become more accessible for those who appreciate fine watchmaking in Russia.
The structure, visual concept and content of the site reflect the fundamentals of brand communication strategy, which is built around its long history, unique design, manufacture and achievements of the passion that inextricably links the Panerai with the sea. All these aspects are described in detail and illustrated with a rich archive of facts and photos, which can be easily shared through various channels of communication. High-resolution images, video, and applications make the site available for work, and for viewing on mobile devices.
Russian version of Officine Panerai corporate website – www.panerai.com/ru/
Center of the Russian-language version of the site is the section Watch Collection, which is made possible functional and easy thanks to a special search filter. It contains fields such as machinery, building, function, materials, etc., allowing you to quickly and easily find the needed model from the collection of Historic, Contemporary, Specialities and Limited Series. Each model is accompanied by a detailed description - information on the technical characteristics, materials, advice on care and a list of accessories. All texts are distinguished by their emotional mood, complemented by images of the highest quality. The site also lists all new items of Salon International de la Haute Horlogerie.
The Russian version of the site www.panerai.com/ru/, providing details about the brand of colorful materials and hours, will be gradually supplemented with new sections, including a dedicated historical models Panerai, which have made the brand a cult.
Official site of Panerai.
Press release
