Alexander Shorokhoff was nominated for the German Design Council
Alexander Shorokhoff, who opened his own watch company in 2003 in Germany, recently was nominated for the Award of the German Design Council - 2014.
The custom design of the Miss Avantgarde watch attracts the attention of the judges. It should be noted that at first this timepiece was presented in 2011.
Miss Avantgarde watch
The model in the steel case with a diameter of 39 mm and a height of 10.6 mm is released in a limited edition - 500 items. The unusual design of the dial features with the off-center numeral 60. The multi-colored sectors give the original look to the dial, and simplify readings. The Miss Avantgarde watch operates on the base of the automatic caliber ETA 2824 with the hand-engraving rotor.
Alexander Shorokhoff Announces New Stripes Watch
Founded in 2003 in Germany, the watchmaker Alexander Shorokhoff presents a new model - Stripes. It is the epitome of watchmaking and the avant-garde movements in art, which so vividly represented in the works of the German artist Günter Fruhtrunk.
27.11.12 Comments(0)
A New Avant-garde Watch by Alexander Shorokhoff
In November 3-6 in Munich, the watch exhibition Munichtime was held, where the DM with a Russian sounding Alexander Shorokhoff has unveiled its new collection called Avantgarde. Of greatest interest are in design dials updates: every watch is solved in a unique art style.
22.11.11 Comments(0)
Alexander Shorokhoff
The watch brand “Alexander Shorokhoff” was founded in Germany in 2003, although the designer and manufacturer Alexander Shorokhoff mingled in the watch sphere since 1992. Early on in his school years, he discovered his interest and talent in engineering, drawing and design. In due course of time the “interest” was replaces by the professionalism. In 1991 Alexander Shorokhoff was sent to Germany for studying the management in the free market conditions. In 1992 in Frankfurt-on-Main he founded a marketing company in order to sale and market the best and most important Russian watch...
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