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A New Avant-garde Watch by Alexander Shorokhoff

In November 3-6 in Munich, the watch exhibition Munichtime was held, where the DM with a Russian sounding Alexander Shorokhoff has unveiled its new collection called Avantgarde. Of greatest interest are in design dials updates: every watch is solved in a unique art style.

The new collection Avantgarde includes both maleAlexander Shorokhoff and female watches. Men's model is presented for watch Chrono Stop Second, in addition to chronological counters has also a date aperture (in the "6:00"). Dial in general looks quite classically, except for one small detail that changes everything. Instead of the usual 12, 3, 6 and 9 hours on it is marked by 60, 20 and 40 minutes. The opposite end of the red second hand is decorated with a stylized letter "A". The model is delivered on an alligator strap.

For women, the company Alexander Shorokhoff has created more original watches. Their bright dials are reminiscent of the works of such famous Russian artists as Malevich and Kandinsky. Herewith the color zones on the dial allocate specific time intervals, without distracting from the time of display, but rather facilitating it.
These watches are supplied on a brown leather strap.

Alexander Shorokhoff

Models are released in 39-millimeter case of a limited edition of 500 copies.
At all watches is indicated Made in Germany. The Brand Alexander Shorokhoff was created by our compatriot in 1991, moved to Germany and the first founded the company out there for distribution of Russian watches Polet. Among the watches Alexander Shorokhoff there are devoted to Winter Palace, Gagarin and Gorbachev, Dostoevsky and Pushkin, the white nights of St. Petersburg, etc. In general, the German watch brand Alexander Shorokhoff is one of the most patriotic today. Watches by Alexander Shorokhoff primarily represent the most important milestones of Russian culture and history. No wonder the women's watches from a new line Avantgarde are filled with motifs of great painters paintings. Thanks to Alexander Shorokhoff brand values of Russian culture and history, embodied in hours, will now be able to be touched by people of other nations.

22.11.2011

 


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 Alexander Shorokhoff    

The watch brand “Alexander Shorokhoff” was founded in Germany in 2003, although the designer and manufacturer Alexander Shorokhoff mingled in the watch sphere since 1992. Early on in his school years, he discovered his interest and talent in engineering, drawing and design. In due course of time the “interest” was replaces by the professionalism. In 1991 Alexander Shorokhoff was sent to Germany for studying the management in the free market conditions. In 1992 in Frankfurt-on-Main he founded a marketing company in order to sale and market the best and most important Russian watch...
Detailed information Alexander Shorokhoff

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