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Saro-Gem Watches

For almost 100 years, the von Burg family from Bettlach, at the foot of the Jura mountains, has been associated with the production of watches. For over 25 years, Saro-Gem has been producing jewelry and sapphire wrist watches of extraordinary elegance and reliability. Each watch of the factory is individually hand-crafted and consecutively numbered. For the watch's manufacturing are used the modern methods and high quality materials that provide reliability, precision and unique to the Saro-Gem watches.

Saro-Gem Carat AQ Jubilé (Autoquartz) watch
Saro-Gem Carat AQ Jubilé (Autoquartz) watch

The Saro-Gem company does not advertise their jewelry watches. Buy this brand watches in jewelry stores or boutiques in time is impossible, because the brand launches its exclusive watches in limited-editions and sells them for the recommendations. For those who wants to buy the jewelry watches of the  Saro-Gem brand, the company's employees hold consultations, providing detailed information about the watches where one can also learn about the materials from which are made the sapphire watches Saro-Gem.

Saro-Gem BuonGusto 43 Mega Jubilé watch
Saro-Gem BuonGusto 43 Mega Jubilé watch

Back in 1979, managing director Rolf von Burg Burg was on the trip headed for the Middle East. Rolf suggested  the products under the brand name Elektrowa. After some observations he made certain conclusions: it is necessary to create the exclusive watch, which should be reliable, precise, elegant and luxurious; and to rename the company.
In 1984, Rolf Berg presented the watches under the brand “Saro-Gem”, the bracelet of which was completely encrusted with sapphires.

Saro-Gem Excellence Jubilé Sapphire-Blue watch
Saro-Gem Excellence Jubilé Sapphire-Blue watch

Saro - Gem released the following collections:
“Specialties”, “New Releases”, “Integral Jubilé Bi-Color”, “Integral Jubilé Sapphire-Blue”, “Integral Jubilé Smaragd-Green”, “Integral Jubilé Ruby-Red”, “Cube Jubilé”, “Excellence Jubilé Sapphire-Blue”, “Excellence Jubilé Smaragd-Green”, “Carat AQ Jubilé (Autoquartz)”, “Excellence Jubilé Bi-color & Black / Gold”, “ Carat Jubilé”, “ BuonGusto 43 Jubilé Leather Strap”, “ BuonGusto 43 Jubilé Sapphire Bracelet”, “BuonGusto 43 Mega Jubilé”.

Saro-Gem Integral Jubilé Sapphire-Blue watch
Saro-Gem Integral Jubilé Sapphire-Blue watch

The company Saro - Gem uses the most reliable high-quality materials, the most expensive stones. This is only the one watch brand in the world the world's o that fully decorates its watches with diamonds: the cases,  the dials and the bracelets. All watches are water -resistant and scratch-resistant. The jewel watches from Saro – Gem are equipped with the reliable Swiss movements.

Saro-Gem Cube Jubilé watch
Saro-Gem Cube Jubilé watch

The aim of the  Saro - Gem company is the following: to develop and manufacture luxury jewel watches, which can be worn on any day, anytime and anywhere.

Photo was taken 1953 and shows Rolf von Burgs grand father Werner von Burg together with his father Edgar von Burg presenting the new collection of Burgana watches to one of their customers
Photo was taken 1953 and shows Rolf von Burgs grand father Werner von Burg together with his father Edgar von Burg presenting the new collection of Burgana watches to one of their customers

Saro-Gem watch case
Saro-Gem watch case

Saro-Gem watch dial
Saro-Gem watch dial

Saro-Gem watch movement
Saro-Gem watch movement



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