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The history of Pierce company began in 1883. The brand was founded in Bienne, Switzerland – it is one of the centers of the Swiss watchmaking, where a lot of the most famous watch companies had been established. The founder of the elite Pierce company chose the right place for the watch production, as Bienne had been the workplace of more than 1700 watchmakers for a long time.
 Pierce 1883 watch company was founded by Leon Levy Freres and his brothers. As for every company founder, it was very important for them to gain love, to win recognition and to establish a reputation as a producers of premium quality watches. It should be mentioned, that actually the founders of the watch brand have managed not only to make a name for themselves, but also to obtain the recognition of many watch connoisseurs. But in the year of Pierce foundation, the watch market was not so rich of various models as it is now. At that time, chronographs were not so popular, watches were not water resistant and the automatic movements were housed in the watch cases extremely seldom. Pierce company began to develop and release the wrist watches as well as pocket chronographs. For the watch production the brothers used only high quality materials. The best watchmakers, working in Pierce company, created small masterpieces, that won the hearts of many watch connoisseurs.
At the present time Pierce watches combine the old horological traditions with the innovative technologies. The refined watches, such as Arabesque, Observator, Commander, Air Command, Flightcalendar, Ocean Drive, are the striking examples of the high quality and the exclusive design. The round watch cases are produced from 316L stainless steel. Several models have the guilloche dials, that feature Arabic numerals, two hands and a small second hand at “6:00”. The other models have the dark dials with three long hands and numerals 12, 3, 6 and 9, enclosed in the triangles. The third model is presented with the steel case and the toothed bezel. In this case, the designers have chosen the light-coloured dials, that feature two beautiful hands, a date aperture at “3:00” position ans a small second hand at “6:00” position.
Pierce watch collection also includes stainless steel chronographs with the black dials, that feature the date aperture at “6:00” position and the chronograph counters at “3:00”, “6:00” and “9:00”. This original model also has the toothed steel bezel, giving the watch a wonderful image. The watch dials are protected by the sapphire crystals. The watches come with the leather straps ans steel buckles. All watches by Pierce company are equipped with the in-house automatic movements. It's worth mentioning, that Pierce is one of the first brands, that have developed the automatic movements for their watches.
Pierce 1883 company give every client an opportunity to choose a model to his/her liking. There are optionally classical or sports watches in the company collection.
You can buy Pierce 1883 watches from the official dealers of the company.
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