The known manufacturer of watches Swatch Group has posted sales figures that topped analysts' estimates. In 2012, sales increased by 14%. All this is due to an increase in market share and the demand for low-priced watches.
In 2012, the Swatch Group sales amounted to 8.14 billion Swiss francs, while analysts had expected 8.05 billion francs. The company has repeatedly pointed out that to achieve sales of 8 billion francs will be difficult because of the economic slowdown in Europe and China.
Swatch Group Watches sales increased in 2012
Swatch Group, which also owns such expensive brands as Breguet and Omega, has become the first group with the "luxury" brands, declared the results for the year 2012. The company expects that the high demand for Swiss watches in China and other Asian markets will continue Swatch sales growth in the future.
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