JeanRichard - an official timekeeper of the 159th ''Oxford-Cambridge'' boat race
The famous watchmaker JeanRichard has recently announced that it has become the official timekeeper of the famous race, which was held in March 31 on the River Thames.
Two friends - students from these universities in 1829 founded the “Oxford-Cambridge” race. Over time, it has become one of the oldest sports in the world and at the same time one of the honored tradition in the UK.
The race is held every year since 1856. This event attracts more than 250,000 visitors to the river and about 7.5 million on the channel BBC. In addition, the translation is carried out in 200 countries. The "Oxford-Cambridge" boat race is usually carried out on 6.8 - km segment of the River Thames, west of central London. Teams are drawn from students of both universities. By tradition, the loser in the last year must go to the winner and give him a glove.
JeanRichard - an official timekeeper of the 159th "Oxford-Cambridge" boat race
Bruno Grande, Chief Operating Officer of JeanRichard, said: "The main factors that influenced the decision of the company to become a partner of the boat regatta began sportsmanship, fair play, the dynamism inherent in these competitions, which is characteristic of the philosophy of the brand."
The watch company JeanRichard today has a new course - its collections are devoted to circumnavigation travelers. A partnership with the "Oxford-Cambridge" race is intended to increase the popularity of the brand and to do it as a "philosophy of life" known to a broader public.
Official site of JEANRICHARD.
Written by Angel
