Peter Stevens - a new design consultant in IWI Watches
Peter Stevens – an author of the winning car, recently became a design consultant of the famous British watch company IWI Watches. On this occasion, IWI CEO Tim Nadine said: "I am absolutely delighted that Peter has agreed to be part of the IWI Watches. Thanks to the participation of international stars such as Peter we confidently begin a new chapter in the history of the brand, make a leap into the future of design and technology. The model McLaren F1 car entered the history as one of the boldest and most imaginative design, having become a classic, and now Peter Stevens will create equally futuristic concepts for IWI Watches”.
Peter Stevens
Stevens was known for his achievements in automotive design. The works of Peter won the award more than once, such as racing and ordinary cars of McLaren, the most famous of which was the McLaren F1. Stevens is proud also authored models of Lamborghini, BMW, Lotus and Prodrive. Stevens adorns cars of many collections around the world, they are also included in the Museum of Fine Arts in Boston and the Design Museum in London.
The author of the winning twice won the "Designer of the Year" from the hands of Prince Philip. In addition, a professor for the course “Design of Vehicles’ at the Royal College of Art invited him. Here he tells designers how to work with such brands as Aston Martin, Jaguar, Ferrari, Lotus and others.
IWI Watches
Stevens has worked with such well-known companies, like Automobili Lamborghini, BMW, Chrysler, Ford, General Motors, Nissan, Rolls-Royce, and Subaru. IWI Watches brand came in the list. Peter proudly announced that he was excited the opportunities to try himself in the watchmaking world. "I've always been partial to the accuracy and perfection of mechanical watches, and with the same passion I treated the cars. As in the car, in the watch design is no detail: it all starts with the package, then a case, a dial, hands, a crown and even a strap and an internal mechanism to give new aesthetic and tactile sensations. I was lucky to create new models for the best car companies and now I would proceed to active work in the IWI Watches for a new product line, "- he said.
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