Principles of H. Moser & Cie – “success manual”

Once Victor Hugo, the famous French writer, gave the wisest and useful advice for his contemporaries and future generations, "Change your opinions, keep to your principles; change your leaves, keep intact your roots." This statement has been reflecting in full the success of H. Moser & Cie watch company for a long period of time. According to the company management, today this legendary brand with a long history and ancient traditions is guided by several fundamental principles, that have turned into a kind of philosophy of H. Moser & Cie watch brand. The company keeps by no means its principles a secret. Here they are.
PASSION FOR THE COMMON DEAL
Over the period of the company existence, H. Moser & Cie watchmakers have been guided by the following motto – "the passion for everything we do, and how we do it." Such a great devotion to the traditions leads to dramatic results. Someone may say, that the Swiss watches by H. Moser & Cie are too simple, but it seems so only at  first sight. The company applies the same passion and respect to its relations with every customer and supplier in an attempt to maintain the understanding and to strengthen the business ties through the dialogue. As the company strictly adheres to the ancient traditions of watchmaking, its watches don't always exactly correspond to the common watchmaking standards. H. Moser & Cie issues the challenge to create the high-quality watches, that by all means have the unique distinctive features, making up the form factor of the men's wrist watches by this brand. Many most experienced and qualified watchmakers and jewelers are involved in this difficult business.
IF YOU WANT TO CREATE THE BEST WATCHES IN THE WORLD YOU SHOULD CONTACT THE BEST SUPPLIERS IN THE WORLD
This statement, as one of H. Moser & Cie principles, first appeared in the manuscripts, belonged to Heinrich Moser, the company founder. He also worked in accordance with this principle, because he considered, that to produce all components and parts of watches in-house does not always lead to the best result – the high quality of a product. The watchmakers should gain the experience for a long time, in the course of  generations sequences. It is rather interesting, that almost every part and element of H. Moser & Cie watches is manufactured by hand, rather than by the automatic devices and tools.
And the last but not the least principle is as follows:
PRODUCTION OF LARGE SERIES OF WATCHES BY H. MOSER & CIE WILL NOT BE THE ECONOMICALLY SOUND MOVE BECAUSE OF THE TECHNIQUES USED BY THE COMPANY
The uniqueness of the Swiss watches by H. Moser & Cie is not only a result of the long-term developement of the company and of its rich history. Today, the diligence and the hard work of highly skilled staff allows the watch company to occupy the leading position on the market. For example, among the recent high technolodies, developed by the company, is the screw balance with two Shtraumann spirals, as well as the reliable wheel system. The watchmakers has not yet exhausted their creative power – even the design of the escapement has been changed. The large screw balance, 0.35 mm in diameter, is finished with the special thread, that allows to save the adjustment. Of course, none of these developments are new in the world of horology. Nevertheless, they are quite expensive, that is why the manufacturers do not produce the large series of H. Hours Moser & Cie watches, as apposed to some of their business rivals, who focus on the cost-optimized elements of men's wrist watches.
There remains one thing to add, H. Moser & Cie watch company doesn't mark time, trying to achieve more success. Yesterday's success belongs to yesterday. So H. Moser & Cie is not going to stop at what has been accomplished.