Harry Winston – the sponsor of the project Tomorrow / Bokra.

Watchmaker Harry Winston with legendary producer Quincy Jones and the organizer of social events from Emirates Badr Jafar has launched a global project of Tomorrow / Bokra (Arabic means "tomorrow"), in which are released the music video and documentary film.
The watch brand Harry Winston has once again proved its commitment to philanthropy, representing 11 unique models of watches from new collection of Midnight, designed to support the project Bokra. At each of the presented model will be engraved with the names of actors and singers taking part in the project. Four models of women's watches from Harry Winston Midnight with cases in 39 mm rose gold and diamonds will be named after singer Latifa and Waed, as well as actresses Hend Sabri and Yosra. On male models from the collection emphasize their own initials Quincy Jones, singer Kadim Al Sahir, Saber El Reba, Marwan Khoury, Tamer Hosni, Fayez Al-Saeed and businessman Badr Jafar. All proceeds from sales will be devoted to fund of the project. All 11 models will be exhibited in February 2012 in the salon of Harry Winston, which is located in a complex of two skyscrapers Emirates Towers in Dubai.
The world premiere of lyrics Bokra charity project was held at One & Only, The Palm, Dubai in November 11, 2011 at 11:11 p.m. exactly. Global Network of YouTube has also launched the song at this time online.
Charity event was attended by members of royal families, distinguished guests, artists and celebrities. Commenting on the event, President of Harry Winston and CEO Frederic De Narp, said: "The brand Harry Winston pleased to participate in this noble cause and help to implement the Quincy Jones’s ideas of charity."
The song itself is an Arabic version of the single Tomorrow - the famous hymn of Quincy Jones, devoted to peace, hope and unity, which is intended to serve as a bonfire of hope and solidarity in the region. The song was recorded at Studio Global Gumbo Group, which was opened a year earlier by Quincy Jones and Badr Jafar. The mission of the group is to develop a multimedia experience through recreational activities in the Middle East and North Africa, as well as assist in building bridges between these regions and the West.